Questions to ask yourself when you’re in a business funk
Every few years, my creative brain starts to wander. I imagine new businesses I could start or new projects that really feel like they would light me up. I fantasize about how amazing it would be to take on these new roles and shake up my routines. When these thoughts bubble up, I admittedly follow them down the rabbit hole of creative dreamland. What I always end up realizing is that I don’t actually want to burn everything down and start over.
So what is bringing up all of this distracted energy?
What’s usually happening is a little below the surface (always is, right?). Sometimes this happens around a season of rest or wintering. Sometimes this happens when you’ve been at it awhile and are beginning to feel those telltale signs of burnout. Sometimes you do have more to give or may have had a shift in your values or priorities.
Whatever the reason, if you find yourself feeling like you're in a business rut, here are some questions you can ask yourself.
What do I like doing?
What DON’T I like doing?
What am I really good at?
What is really important to me right now?
Who is really important to me right now?
What will have the greatest impact on my life and/or my business?
Using these questions will help you determine what to focus on and what to let go of. From here, you can begin to find ways to incorporate new creative ideas into your current business; you probably don’t need to burn it all down and start anew.
Getting into a funk is a natural part of life and business. Everything is cyclical after all. Pop open your journal, ask yourself these questions, and see what comes up.